1. Theme
I don't care what the theme of your work is. I care what the story is.
2. I love to write
I don't care. I only care about whether you can write well enough to tell a good compelling story.
3. I think my book will make a great movie.
I don't care. I only care whether it will make a good book.
4. It took me x+1 years to write.
I don't care. I only care if it's a good story.
Pretty basic stuff, I think.
Reid's blog is worth bookmarking. Also worth checking out: posts about things that annoy Reid, and her collection of query letter pitfalls.
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